Promotional Team

Utilising Handouts to advertise your business.Some of our clients prefer Handouts for several reasons :

• Handouts allow you to target the campaign more efficiently
• A certain group can be targeted with accuracy
• Useful feedback given to advertisers by the public
• Our operatives can engage with the members of the public
• We have a fun and pro-active team

Handouts will bring success if the leaflet is cleverly designed to attract the client’s interest, if some special offers are included and adding a voucher or a discount for your perspective clients. Furthermore Promotional Material combined with benefits and discounts for your client, has more chance to catch the attention of anyone reading your fliers.
Usually handouts are carried out in high density areas like shopping centres, tube stations, stadiums, etc. but also in supermarkets, main roads, busy junctions-traffic lights etc.
Whatever your needs maybe, with any idea you want to discuss, write to us with your plans and the team here will collaborate with you to prepare a course of action tailor made for your business alone and how to get the best from your Local Advertising Campaign.

A Campaign can be conducted in any part of the Great Britain, this includes all major Towns and Cities

What is the best leaflet format?

It depends on the business you run. If you want your leaflet to be like a letter (an estate agent) then it could be A4, if you want to include some information but to keep it short, with some prices, directions and offers then A5 is the answer. For a shorter message, to use your flyer as a token, voucher or as a ticket, then A6 fits the brief.

As you are aware A4 is the standard printing paper, fold that in half you have A5, if A5 is folded in half again then we have the A6 –postcard size [ A6 is ¼ of the standard A4] Typically, a leaflet will be produced in these different sizes, A4, A5 or A6.

A4 - 210mm x 297mm. A4 size is best used for large amounts of information. The larger size of the A4 format makes it possible for double sided leaflets to be folded to produce multipage leaflets such as 4 page A5 leaflets, 6 page DL leaflets etc.

A5 -148mm x 210mm. A5 has room for a good amount of information and may be better suited to applications where size is a consideration such as mail shots or door-to-door leaflet drops. A5 leaflets can be printed on both sides.Lately the demand for these methods is on the increase as many businesses are seeing returns from them. It is a simple fact, that to reach out to customers one must get as close as possible to the public at large and that is where handouts and promotions came in.